Michael Scherotter is a Developer Evangelist with Microsoft Corporation based out of San Francisco.  As part of Microsoft’s Communications Sector evangelism team, Michael focuses on enterprise development tools and technologies for telecommunications, web hosting, and media & entertainment companies.  Educated as an architect, Michael Scherotter brings a sense of creativity and design to synergistic software development and throughout his 12-year career in software development, Michael has specialized in combining software in innovative ways.  He architected and developed desktop CAD applications for Boise Cascade Corporation, managed software development teams at Mindjet Corporation, and engaged with partners as a Business Solutions Architect at Mindjet by creating and building solutions for the popular community site mindjetlabs.com.  Michael has a Bachelors of Architecture and a Masters of Architecture specializing in Design Tool Development.

Michael lives in Fairfax, California with his wife Liz, and two boys Alex and Sam.

From MindManager to Silverlight: How to Transform XML Information into RIA
Michael Scherotter

Mindjet MindManager is an powerful application used by almost one million people worldwide for project planning, brainstorming, and information visualization on Windows and Macintosh desktops. Because of its XML-based data model, MindManager Maps are easily transformable into other XML formats like the XAML used in Microsoft’s new Silverlight browser plug-in for Firefox, Mac Safari, and Internet Explorer. Michael will demonstrate a simple application that transforms the MindManager XML using XSLT to Silverlight’s XAML and uploads it to Microsoft’s free Silverlight Streaming Service.

Using Web Analytics with Silverlight
Michael Scherotter

Web analytics packages such as WebTrends On Demand provide the ability for web site owners to measure the performance of their website against business criteria and understand how users are interacting with their websites. This talk will show how to integrate a Silverlight application into JavaScript page tag-based analytics package that you are already using on your website. It will cover two scenarios: reporting on user interaction with the Silverlight application and measuring media playback drop-off (when users stop watching a video).

Make your own Media Player with Silverlight
Michael Scherotter

Learn how to make your own web-based Media Player with Silverlight, Microsoft’s new cross-browser technology for Media playback and rich internet applications platform. This demo will walk through the various components necessary

.to make custom Video and Audio players that can be put on any web page.

Web Development Workflow with Microsoft Expression Design, Expression Blend, and Silverlight
Michael Scherotter

Expression Design & Blend are among a set of exciting new tools for designing cutting-edge user experiences using Silverlight, Microsoft’s new cross-platform toolset for rich internet applications. This talk will focus on using these tools to enrich your web development workflow, streamlining the handoff of information between Information Architects, Graphic Designers, Interaction Designers, and Web Developers.